Owning category prompts across business card recommendations.
American Express was being cited inconsistently when buyers asked AI for business card recommendations. We engineered the answer layer so Amex appears as a top-3 issuer across the Big Four.
Iconic brand, inconsistent AI citations.
Despite enormous brand equity, AI assistants were often skipping Amex or burying it below niche issuers when SMB buyers asked for business card recommendations.
- Inconsistent inclusion in 'best business credit card' prompts
- Niche issuers cited above Amex on benefit-led queries
- Off-page review and listicle signals fragmented
- No live recommendation-share tracking
"Brand equity doesn't transfer to AI by default. You have to engineer it."
Category-prompt domination.
We engineered the prompts AI uses to recommend business cards, then built the corroborating authority signals across the open web.
Prompt extraction
250k+ prompt library across business card use-cases, benefits, fees, rewards and competitor comparisons.
Answer-first content
Rebuilt comparison, benefit and 'how to choose' pages for AI lift with structured data.
Authority push
Citations in personal finance publications, listicle inclusion and community corroboration.
Big Four tracking
Weekly dashboards across ChatGPT, Claude, Gemini and Perplexity.
Top-3 across category prompts.
Amex now appears as a top-3 cited issuer on the highest-intent business card prompts across all four major AI platforms.
"The board-grade reporting alone made AEO a clear-cut investment."
A snapshot of the buyer prompts now in scope.
Best business credit card for SMBs
Top business credit cards for travel rewards
Amex vs Chase for business spending
Own your category in AI answers.
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